Services

Category Management: Assortment optimization. Planograms by product. What products to distribute and where? Does my assortment fit?
Space Management: Layouts design, category adjacencies, right space according to movement, sales and utility.
Market Research: shopper studies, survey at the point of sale, category decision tree studies.
Analytics: Improving the business by gaining knowledge which can be used to make improvements or changes.
Shopper Insights: Finding any insights necessary to understand the shopping experience including shopper need states, shopping occasions, shopper behavior in-store, drivers behind the purchase decision at the shelf and reaction patterns to particular in-store stimuli.